Business

He Status Quo And Development Trend

HE STATUS QUO AND DEVELOPMENT TREND

From 2011 to 2021, the market size of the global soft drink industry will fluctuate. Affected by the COVID-19 epidemic in 2020, the global soft drink market will drop sharply to US$774.896 billion, a year-on-year decrease of 11.53%. In 2021, with the growth of soft drink sales, the global soft drink retail market will quickly rebound to US$868.077 billion, a year-on-year increase of 12.02%.

 

 

Market Share Pattern of Global Soft Drink Enterprises

 

From a global perspective, the soft drink industry has the ability to incubate companies with large market capitalization. Among them, the Coca-Cola Group has established itself in the market with the Coca-Cola brand, and then launched various products in various subdivision tracks, becoming a leading enterprise in the soft drink industry. In 2021, it will occupy the global soft drink market The market share is 14.9%; PepsiCo follows closely with a 7.2% market share; Nestle and Danone rank third and fourth respectively, accounting for 2.7% and 1.9% respectively in the global soft drink market.

 

 

European soft drink market exceeds $200 billion

 

From 2011 to 2021, the market size of the European soft drink industry will fluctuate. As the epidemic prevention and control gradually stabilizes, the European soft drink market has rebounded. In 2021, the European soft drink retail market will be 206.928 billion US dollars, a year-on-year increase of 14.79%.

 

 

Asia-Pacific is the world's largest soft drink market

 

From 2016 to 2021, the soft drink industry in the Asia-Pacific region has developed rapidly and has always been the largest soft drink market in the world. In 2021, the Asia-Pacific region will account for 28.46% of the global soft drink market; the North American soft drink market will account for 18.01%; Western Europe and Latin America will account for 15.07% and 12.99% respectively.

 

 

U.S. soft drink market exceeds $200 billion

 

From 2011 to 2019, the overall market size of the soft drink industry in the United States showed a steady growth trend. In 2020, affected by the new crown pneumonia epidemic in the United States, stores, restaurants, bars, etc. have been closed one after another. The US soft drink market has dropped significantly, with a market size of US$180.14 billion, a year-on-year decrease of 11.99%. In 2021, with the stabilization of the epidemic prevention and control, the US soft drink market will recover rapidly, with a market size of US$203.68 billion, a year-on-year increase of 13.07%.

 

 

Japan's soft drink market exceeds 6.4 trillion yen

 

From 2011 to 2019, the market size of the Japanese soft drink industry remained at a relatively stable level. Affected by the COVID-19 epidemic in 2020, the size of the Japanese soft drink market will drop sharply. In 2020, the size of the Japanese soft drink market will be 6.32 trillion yen, a year-on-year decrease of 11.45%.

 

In 2021, as the epidemic prevention and control gradually stabilized, the Japanese soft drink market will rebound, with a market size of 6.43 trillion yen, a year-on-year increase of 1.79%, but it will take some time to fully return to the pre-epidemic level.

 

 

Domestic Development Status

 

According to the data from the National Bureau of Statistics, from 2010 to 2021, the output of my country's soft drink products showed an increasing trend, but the overall fluctuation of the growth rate decreased. From 2017 to 2018, my country's soft drink production declined, and it will recover in 2019. In 2019, my country's soft drink production was 178 million tons, a year-on-year increase of 13.29%. In 2020, affected by the epidemic, soft drink production was 163 million tons; in 2021, my country's soft drink production It rebounded to 183 million tons, an increase of 12% year-on-year, and returned to the same high level as in 2016 in the past ten years.

 

 

Development trend in the next five years

 

The global soft drink market has been hit by the epidemic, the catering industry has been closed, most supermarkets and stores have been restricted, and the global soft drink market has dropped sharply. China responded promptly to the disaster and quickly resumed economic operation, and the soft drink market also quickly recovered. With the release of the epidemic, the domestic soft drink market will rebound.

At the same time, changes in consumers' consumption habits and demands have driven the diversified development of soft drinks. Domestic sales of soft drinks have continued to rise, and more and more consumers choose soft drinks for consumption. In the long run, China's soft drink industry will continue to maintain a growth trend. Qianzhan predicts that by 2027, the market size of China's soft drink industry will exceed 800 billion RMB, reaching 810.5 billion RMB.