Hiring a Composer-Music Producer for Your Commercial Campaign
If you’ve ever walked into a grocery store and had your attention grabbed by the latest hit song playing overhead, you know the power of music. It can create an...
Michael Welsh Productions Articles
Vetting Influencers In Advertising
Influencer marketing has turned out to be an incredibly popular strategy for brands, interested in reaching audiences via the personalities they are already paying attention to. Of course, this strategy...
How Well Does Your Union Payroll Advertising Get The Job...
The method of also ensuring that music you create gets heard by individuals who will be most likely to love, it is referred to as "music marketing," and it is...
What To Know About Non-Union Advertising Production?
In the TV industry, there are different types of jobs available for all those who wish to act. There are short films, theatre, commercials, studio movies, television, independent movies, web...
Vocalist’s Permissions Rights in Advertising
Generally speaking, music royalties are payments that are made to recording artists as well as songwriters, musicians, publishers, as well as other intellectual property owners in exchange for the right...
Music In Advertising: Vocalist’s Right Of Privacy
Just when I think this subject has been fully addressed and everyone knows what is required, I find some new incident of a singer suing a company because direct permission...
Influencer Marketing’s Impact On Digital Music Branding
Let’s look at social media influencers and how brands are partnering with them. Before there were such a thing “influencer,” brands would piggyback on the fame and persona of a...
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