Each month, more than 2.6 billion individuals, or more than one-fourth of the world's population, use YouTube.
By gaining control of a part of those users, you might eventually grow your YouTube audience.
Nevertheless, increasing your YouTube views is not enough. Learning how to get real YouTube subscribers who will watch, share, and engage with your content is something you should do as you produce more videos in the future.
How to Get Real YouTube Subscribers
Remove outdated, subpar videos from your channel.
Make videos that viewers will genuinely want to watch.
Take channel branding into account
"Channel trailer" creation
concept of a pitch
Create vibrant thumbnails
Within the first ten seconds, grab the audience's attention.
Make YouTube vignettes
Work together with other YouTubers who have comparable viewership.
Cover the hype, but don't constantly strive to generate it.
Post your videos on specialised internet forums.
To promote binge watching
Use YouTube cards to recommend other videos
uphold consistency
Spend money on YouTube SEO
1. Remove outdated, subpar videos from your channel.
Over time, a creator's brand grows and changes. You can discuss a range of topics, create various types of content, and connect with brand-new audiences. It's permissible to erase prior content if it has no connection to the stuff you are now producing.
On your YouTube channel, you should search for underperforming videos. Keep in mind the following:
The video is currently outdated.
inadequate production quality
It hasn't been seen by many people.
These subpar YouTube videos can turn off viewers and prevent them from subscribing. Remove that, then go on.
2. Create content that visitors will enjoy.
Despite the seeming simplicity of this second tip for growing your YouTube subscriber base, many videos on the site fail to achieve their potential. Research shows that 88.4% of YouTube videos get fewer than 1,000 views.
YouTube is another widely used platform. Every minute, YouTube receives 500 hours of new content. Given the abundance of available videos, why should people watch yours?
Giving people what they want to see is a suggestion made by the seven-figure blogger and YouTuber Adam Enfroy. "I've been able to grow and continue to expand my audience on my YouTube channel, which has more than 55,000 subscribers after just under two years of operation, by abiding by a single, simple guideline. Knowing your audience will enable you to create content that people actually want to see rather than simply what you think they'll like to see, he suggests.
"Wow, how do you manage that? By examining the viewership numbers for each programme, judging what is successful and unsuccessful only on the basis of statistics, and developing content based on the shows with the biggest audiences. By letting the data drive your content, you can give your viewers what they desire.
3. consider channel branding
The value of channel branding in YouTube marketing is usually ignored. However, it is a way to differentiate your brand from the competition. YouTube is a fantastic tool for establishing brand credibility, whether it's through your channel art or what you wear on camera.
"Most YouTubers don't pay much attention to what they are wearing or their surroundings when they are shooting. Great opportunity squandered Expert investor Joseph Hogue, a CFA, explains in Let's Talk Money on YouTube. Hogue's channel has amassed more than 565,000 subscribers in less than five years. Conscious content and branding, according to him, are the reasons for his channel's growth.
He asserts that whenever you can use what you say, how you say it, how you look, or what is obvious about your history to demonstrate your underlying beliefs and value offer, you will be communicating with people on a more personal level.
Because of these branding cues, people will recognize you. This essentially means that even if viewers aren't consistently engaged in what you're talking about, they'll still keep watching your YouTube videos to get to know you better.
What attire should you don for your upcoming YouTube video? Hogue recommends you take into account the following points:
What are the core values and beliefs you uphold, such as those related to community, humor, humility, spirituality, compassion, and loyalty?
What kind of atmosphere—casual versus formal, relaxed versus focused—do you want to establish?
What does your branding convey about your credibility, degree of knowledge, and subject-matter expertise?
Be original when selecting your personal brand. Because people follow individuals, pick elements that are relevant to your audience. Think about current fashion trends like baggy t-shirts if you're making a channel for the newest Yeezy releases, for instance. If your channel is about investing, a witty button-up and bow tie might make your audience laugh and boost your credibility.
Building relationships with people who share your interests is the goal. Your brand is what will attract people to you on YouTube.
4. Create a "channel trailer"
Once you've mastered the process, you should create a teaser video or trailer to promote your YouTube channel. Numerous YouTube pages include this channel trailer at the top, and whenever people visit one of these pages, the trailer begins playing.
Create a personal trailer video that you may use to give a quick introduction to those who haven't subscribed.
The advantage of creating a unique trailer for this advertisement is that you may use content from previous YouTube videos or directly invite your audience to subscribe. The trailer video should be in excellent shape. You may use a free video editing programme to make these videos, polish them up, and increase your subscriber base.
Here is a great example from Shopify Learn that exemplifies the channel's style, tone, and main goal of assisting merchants in growing their online businesses (passionate about entrepreneurship).
5. Construct a pitch.
Having an elevator pitch is an essential talent that is occasionally disregarded, whether you are an entrepreneur, freelancer, or creator.
With YouTubers, the same is true.
If you're trying to figure out how to get started on YouTube, use this pitch whenever you need to briefly describe what your channel is about. You can use it anywhere—in the opening, the conclusion, the "about" section, etc.
Currently, most YouTubers include a phrase like, "If you liked this video, please hit the thumbs up, leave a comment, and subscribe." at the conclusion of their videos. However, this call to action would be stronger with an outro that teases what's to come rather than what viewers just saw.
You can simply tell potential subscribers in your pitch, "I post [the videos you post] every [when you post], followed by a teaser for what's next." These few glimpses successfully communicate the tone of your channel, enticing potential subscribers to hit the Subscribe button.
6. Make eye-catching thumbnails
Thumbnails are, in some respects, more effective than YouTube commercials for gaining subscribers to YouTube. It is time well spent to establish consistency because it enhances the look of your channel.
You can pick any thumbnail on YouTube, but you might want to think about making your own.
To attract visitors and establish a sense of coherence across all of your videos at a glance, make distinct YouTube thumbnails for each video using Canva (a free piece of software).
You can see the difference it makes in the example below. Each individual video can be clicked on, and they each include an explanation of the brand's mission—something that every potential subscriber wants to know.
7. During the first 10 seconds, grab the audience's attention.
There is a struggle for attention because of current technologies. According to study, technology can impair our ability to concentrate. Additionally, the average consumer sees 10,000 adverts each day.
It should come as no surprise that there are numerous online distractions with which your YouTube video will have to deal. Your audience's attention must be captured as quickly as possible if you want to increase your subscriber count.
No matter how long your YouTube videos are, according to Monte Deere, CEO of the specialty shoe retailer Kizik, you should captivate the viewer's interest within the first 10 seconds. "The clip begins with a guy being mock-slapped in our most well-liked video, which has received millions of views.
"To keep viewers interested, we take advantage of the fact that they naturally want to keep watching to find out why. The extraordinary capacity of this movie to hold viewers' interest for the entire two and a half minutes resulted in the addition of over 1,000 more members.
8. Create videos for YouTube
YouTube Shorts are vertical, brief videos created with a smartphone. A YouTube Short can be directly uploaded to the website via the YouTube app. YouTube Shorts, which had their US premiere in 2021, quickly surpassed 6.5 billion daily views globally.
To create Shorts, you can record, edit, and add elements like music, text, speed, and compilations to current video-making tools. The opportunity to subscribe to your channel, like, share, and comment on Shorts is available to viewers while they are watching the video.
The audience for Maverrik has grown thanks to podcasts and twice-weekly webinars produced by the company's head of digital media, Luke Tew. Tew uses Shorts to expand his YouTube audience and reuse these other platforms. Using the Shorts platform, he "extracts and highlights crucial moments in those videos." If the Shorts grab their attention, they view the Long-form video and subscribe..
"Using shorts to promote your longer-form videos will help your content gain a little more attention. Shorts are now giving the platform the most organic growth. It goes without saying that a YouTube subscriber's decision to view something depends on its content. Therefore, it will be beneficial to make every effort to promote your featured content.
9. Collaborate with YouTubers who have an equivalent number of subscribers.
Collaborations are common on YouTube and are a great way to expand your audience.
A YouTuber you know or would like to work with can be persuaded to participate in a cross-promotional idea. It's common etiquette to have your possible partner appear in one of your YouTube videos and vice versa so that both of you can be seen by the subscribers of the other's channel.
Here is an example of a conversation between Harley Morenstein of Epic Meal Time and Sean Evans of Hot Ones that was driven by hot wings. Sean then prepared the most spicy ribs ever for Epic Meal Time. The fact that both networks emphasize elevating cuisine and offer related types of entertainment makes them a perfect combination.
10. Cover up the hype instead of always trying to create it.
As part of your video marketing strategy, take into account producing YouTube videos that capitalize on the current enthusiasm since you are aware that there is a significant interest there.
A great method to bring some of that attention back to your channel and attract new subscribers is to create a video based on a trend or celebrity if you can find an appropriate overlap with your content.
Here are a few examples:
- Instead of just presenting your original creations, you should also cover songs
- Ridiculing anything that is now popular (such as Pokémon Go or fidget spinners).
- Newsjacking a news story that is being discussed in the media by answering to another YouTuber who responded to a famous video
Your YouTube videos may gain more viewers if you strategically time these posts to reach out to those who might not otherwise watch them and gain new subscribers to your channel.
Conclusion
Like any content-related endeavor, it takes time and dedication to get real YouTube subscribers . There are no instantaneous results. But if you focus on creating engaging content and encouraging deeper interactions, viewers will hit Subscribe, and you'll be well on your way to gaining a devoted following.
And if you want to promote your YouTube channel and videos for music video promotion you can hire a video promotion company like Video Boosters Club. That way you will be able to go further into the journey of success and at the end of the journey, their professional touch will ensure your throne riding. So, that's why it is important to hire them. Also if you have a music video-related channel and if you want to promote it on a broad scale rather than then you can hire a music video promotion company like Promozle.
